It's been ten days since Hurricane Gustav ripped across Louisiana. Power has been restored to roughly 70 percent of the Baton Rouge area, yet many businesses remain closed.
The economic impact on the region is mounting. According to some reports, losses are expected to reach $10 billion in both private property and lost business. Sadly, almost all of the businesses are losing money because they have no power. A small percentage were damaged by winds, water, or falling trees, but most simply are without electricity.
It's unfortunate that these businesses will suffer a huge loss over this time, even more so because they could have taken steps to mitigate. Many did handle the problem well and reopened within a 4-7 day window by using generators. Sure, there was no air conditioner for the customers, but at least they had customers.
Business owners (and their employees) need to ask themselves whether they can really afford to let circumstances close them for 10 days.
Disaster Preparedness Consulting, LLC
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